robertsdonovan.com

This is my wife’s deodorant. The first time I saw it I was struck by the design of the package. The form and graphics are very clean and well executed- especially so given that this is a discount brand. The problem is that the designers forgot the user when they conceived this design. The way [...]

November 21st, 2008 | Tags: bad design, deoderant, modification, Sauve, user centric | Category: Design | Leave a comment